Since you were a car salesman yourself, what advice can you offer us car salesmen to be better at our jobs?
Here are some of my favorite helpful tips for car salesmen:- Know your products.
One of the biggest mistakes that car salesmen make is to not bother to learn their products. It's a lot harder to sell a product if you don't know much about it. So take the time to become an expert on the vehicles you are selling. That will mean more sales for you. (And more confidence.)- Don't act like a stereotypical car salesman.
Don't do the usual lines and don't talk in the car salesman's lingo. It really turns customers off. Be real. Be yourself. Talk to your customers the same way you would talk to your parents or friends.- Listen to your customers instead of talking so much.
Pay close attention to what they tell you. The info they relate will help you to identify their needs, determine how you can best meet those needs and, ultimately, learn what it will take for you to make the sale.
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